W22 •A• Data Is Not The New Oil ✨
In this episode of The Deep Dig , we take apart one of the most repeated slogans of the modern tech era—"data is the new oil"—and expose it as a 20-year misdirection. Tracing the phrase from Clive Humby's 2006 talk through The Economist 's 2017 cover story, we show how the metaphor was stripped of its original meaning and weaponized to naturalize mass surveillance. We run "data as oil" through four axes of basic…